Founded in 2008 by the visionary Danielle Howkee, Platinum Lockz has become synonymous with premium-quality hair extensions. Danielle, a dedicated professional and extension enthusiast, embarked on a mission to create the finest hair extension products available.

Drawing from her passion and expertise, Danielle has meticulously developed a divine range of Platinum Lockz extensions and products to meet the highest standards. With a commitment to excellence, she travels the globe, personally sourcing the very best quality hair for Platinum Lockz.

Today, Platinum Lockz supplies over 2000 Australian salons with luxurious hair extensions and their renowned 98% organic Hair-Care line. Danielle ensures that every Platinum Lockz extension is comfortable, tangle-free, and natural-looking, setting the standard for quality in the industry.